ChatGPT gave me boring content ideas 😭 (and how I fixed it!) with Putri

Young, Scrappy, and Hungry is Typedream’s podcast where our founders talk about the product, stuff they’ve learned along the way, the founder mindset, and things they think about as immigrant startup founders in Silicon Valley.

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All right, so like many of us, I've been playing around with ChatGPT. Specifically, I have been trying to ask it to generate content for me, for my Twitter and my TikTok, but the results have been pretty meh. So, I did try to Google how to do prompt engineering and I watched one video on YouTube and got some pretty cool tips.

So I guess one of them is to set the context. So for example, for me, I will tell ChatGPT that “You are a creator, coach, and social media manager with. 10 years of experience. You are very skilled in content creation, storytelling, especially an expert in TikTok.” And basically just saying all the good stuff that I want it to be.

And the second tip is to tell it that if you have any questions, make sure to ask before you give an answer. And that actually worked pretty well. So it did ask me “Please tell me a bit about yourself and your background, your interests, passions, and areas of expertise.” And then from there, it would then generate a better understanding of my niche and value proposition and how I can approach content creation.

But still, the content that is generated is still not the best that it could be. Then I remembered that over the past few years, I did get invited to several different podcasts, and I feel like I am able to share my unique insights better on those podcasts. So the host would usually ask me some questions, and then I would be able to deep dive into those questions, share my experience, learnings, failures, and basically my take on a certain topic.

And that worked really well for me. So I tried to do that with ChatGPT. So first I asked it to generate several different target audiences that work with my experience and skill set. So it generated I think four, which are startup founders, small business owners, solopreneurs, and content creators.

And then I would ask it to generate three different personas for each target audience complete with a description of the person and what they're struggling with right now. And then I would pick one and then open a new chat and then tell ChatGPT that it is that person. So for example, there is this one persona called Emma, and she's a content creator.

So I will tell ChatGPT you are a 22-year-old content creator named Emma, and you have a YouTube channel that focuses on lifestyle and beauty. And you are currently struggling with branding and product development, and your ultimate goal is to grow your YouTube channel and monetize from it. And then I will share a bit about myself.

So Putri is a 25-year-old female founder who specializes in product design and development, and I will share my interests and expertise, and then I will tell it that you have the opportunity to talk with Putri and ask her questions. Your goal is to maximize the conversation, to help you achieve your goal, and help you with your struggles.

And so I will tell it, you have the time to ask 10 questions. What are those gonna be? And so it actually generated 10 questions. The first one was, how do you conduct user interviews to identify pain points? And then I was like, “All right. How does this relate to your struggles? Emma, you are a content creator. How would user interviews relate to whatever you're doing?”

And it can actually explain to me how that relates to what she's doing as a content creator. And she mentioned that she is trying to create her own product line to sell on her channel, and that being able to identify pain points would help her to create a product that actually addressed her audience's pain points and make the best solution and stand out from the from the crowd.

So I also asked it to break down the first question, like “Okay. That sounds good. Can you tell me more about what you wanna know? If there are any specifics?”

And it actually did break it down into four. And the first one, is “How do you find the users to interview?”

And that is actually really interesting because I never thought of that. Like I've only thought of how to interview users, but I never talked about how to find the users in the first place to interview.

So yeah, I think this is really interesting and I am really curious to see how this goes. And I am planning to share it on my TikTok and yeah, I guess we'll see how this unfolds.