Sep 1, 2021
Most searchers do not go past the first page of search results - this is why it is important for your website to rank on the first page of Google.
Make contents about your niche and link it to your website
Set up your Typedream site's Title Tag and Meta Description in Site Settings > Search Engine Optimization.
Make your title interesting so everyone clicks
Use numbers in your Title Tag to boost Click-thru Rate (CTR) as headlines with numbers get 36% more clicks
Use title tag modifiers like "The current year", "Best", "Review", "Free Shipping", "Checklist"
Include your keyword in the Title Tag and Meta Description. Read about experimenting with your keyword.
TL;DR
Make an interesting title (include numbers, use Title Tag modifiers like "The current year", "Best")
Include keyword in your Title Tag and Meta Description
Aside from using your keyword a handful number of times, the location of the keyword also matters: make sure your site header/the top part of your page contains your keyword! This is because Google puts more weight on terms that appear on the top of a webpage.
TL;DR
Repeat your keyword
Location matters - use your keyword in the header
Use your keyword in your URL
Changing keywords to the most relevant and high volume will increase Click-thru Rate (CTR) and position in search engines.
Search for keywords
Utilize these platforms to search for keywords
Amazon
Find a popular book on your niche on Amazon
Look at the table of content. Every chapter title is a potential keyword idea
Pop your keyword to your keyword research tool (like Semrush, Moz, etc.) and see how many searches came up with that keyword
See the subreddits titles
Find the keyword
Pop it to your keyword research tool
Wikipedia
Type in a topic/keyword into Wikipedia
Look at the other articles that the other articles on Wikipedia that the Wiki article links to. The anchor texts for these links can be great keywords
Look at the table of content for keywords. Every chapter title is a potential keyword idea
Pop it to your keyword research tool
Utilize Google Search Console to check which keywords work best
Choose a keyword and check Google Search Console data after a couple days
Experiment with a few other keywords and compare the Google Search Console data
TL;DR
Use Amazon, Reddit, or Wikipedia to look for keyword
Utilize Google Search Console to see which keyword works best
Aside from creating backlinks from your own articles, you can do the following:
White-hat backlink by doing old-fashioned email outreach for larger websites to link your article and for people to spread your link
Broken link building:
Find a site in your niche
Use a broken link checker (like drlinkcheck.com, "Check My Links" Chrome Extension) to find a non-working link from the site
Look for a content on your site that would make a good replacement for the broken link and reach out to the site owner
Include links to your email list
Include links to posts on your social media
You can optimize how your website looks like when sharing on social medias by customizing the social media card
TL;DR
Ask larger websites/blogs to link to your website
Spread your link in social media and email list
Expand your content as detailed as possible. Link your articles with relevant topics to one another. Read more about creating backlinks.
Example:
Not Detailed
5 tips to build an audience
Detailed
What does Build in Public mean
Pros and Cons of Build in Public
How John went from no audience to a life-changing exit by building in public
How to engage in the community
Also, longer content tend to rank better than shorter content: when you create a high value resource, people would want to read it. The average first page result on Google
contained 1,890 words.
Also, longer content tend to rank better than shorter content: when you create a high value resource, people would want to read it. The average first page result on Google contained 1,890 words.
TL;DR
Expand your content
Link your articles with relevant topics to one another
Write 1,890 words of awesome things
This story was written by the team at Typedream.
Typedream is a no-code website builder with a familiar, Notion-like interface. Simple to design and manage.